L+T (short for Lengermann + Trieschmann GmbH + Co. KG) is the oldest and largest owner-managed fashion house in northern Germany and is located in the heart of Osnabrück. In collaboration with 4Dmagic, a 3D wayfinding system was introduced here at the end of 2014. Since then visitors to the fashion store can find out about the attractive range of products on offer at a total of eight kiosk systems and in three languages. They can use the menu to search for their destination according to different categories, such as product group or brand, or mark the destination directly on the map. The route is then displayed as a 3D route animation in bird’s eye view. This in-store application also allows users to see the route via scanned QR code on their smartphone, without having to install an app first.
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